Mission
- Achieve: Perfection in art of shoe making
- Abide: Commitment to customers
- Adhere: Society and environment
Vision
- To become the trusted partner for Shoe making in India
- To achieve production capacity of six million pairs per annum by 2020
- To establish Sara Suole Pvt. Ltd. Academy, for enhancing the lives of the people from rural areas by imparting employable skills
Values
- Integrity: Being honest in thought and action
- Passion: Perfect craftsmanship
- Harmony: Mellifluous with environment
